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WASHINGTON, March 15, 2022 /PRNewswire/ — WhyHotel, a tech-enabled hospitality platform and operator, announced the rebrand of its company, now to be known as Placemakr. The rebrand comes alongside $90M in equity investment raised for growth and property acquisitions. In conjunction with these investments, the company also secured committed capital toward its target of $1B of property acquisitions over the next 18-24 months. With $250M of those property acquisitions completed in 2021 and programmatic equity committed to acquire $750M of property, Placemakr is on pace to be one of the largest holders of blended apartment and hotel assets in the United States. In addition to driving expansion in new markets, beginning with Placemakr Premier SoBro in Nashville, TN, the growth financing will be used to further integrate the best aspects of home and hospitality into one experience. This positions Placemakr to meet the needs of a market that has shifted and accelerated due to the Covid-19 pandemic.

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