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HGP – Netsertive Appoints New CFO and CRO to Support New Phase of Growth
Netsertive, the leading Digital Advertising Platform for multi-location businesses, announced veteran digital industry leaders Sean Witty and Peter Durand, as Chief Financial Officer and Chief Revenue Officer, respectively. Together, Witty and Durand bring more than four decades of combined executive experience to Netsertive and will support the company’s next phase of growth and go-to-market plans to help clients deploy localized digital advertising at scale.
As Netsertive’s new CFO, Witty brings an extensive background in corporate finance, operations, strategic planning, and acquisitions, along with a deep appreciation for Netsertive and its unique position to change the way brands advertise locally. With more than two decades of leadership experience working in companies ranging from a handful of employees to Fortune 500 enterprises, Witty has bought, run, and sold his own company, and has experience in multiple industries — including technology, healthcare, manufacturing, and private investing. He was most recently CFO for a PE-backed Pharmacy Benefit Management company servicing hospices and institutional pharmacies across the country.
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